MUCHO, a chocolate brand from Guadalajara, Mexico, has introduced a novel product - chocolate infused with functional mushrooms. This exceptional chocolate not only provides essential nutrients but also satisfies the taste buds without any guilt.

To make the brand visually appealing, the branding characters were created by combining illustrations and photographs based on each mushroom used for each chocolate flavor. The colors of the characters are also inspired by the mushrooms, adding a nice contrast between them.

The brand is incredibly fun yet maintains its cleanliness. I absolutely love it, mucho.

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Client

Mucho Chocolates

Year

2023